2019 Winners

Select Category:

  • A Special Awards
  • B Gold
  • C Silver
  • D Bronze

Advertiser of the year

McDonald’s Philippines

Agency of The Year

Leo Burnett Group Manila

Product & Service

SUB-CATEGORY
BRAND
AGENCY
TITLE
Restaurants
MCDONALD'S PHILIPPINES
Leo Burnett Group Manila
DOODELIVERY

Campaign & Service for Good

SUB-CATEGORY
BRAND
AGENCY
TITLE
Brands
San Miguel Brewery Inc.
NuWorks Interactive Labs, Inc.
Patugtog, Hindi Paputok

Craft

SUB-CATEGORY
BRAND
AGENCY
TITLE
Innovative Use of Technology
McDonald's Philippines
Leo Burnett Group Manila
Doodelivery
Music / Sound Design Single
McDonald's Philippines
Leo Burnett Group Manila
MDS Twins
P&G
GIGIL
ASMR
San Miguel Brewery Inc.
NuWorks Interactive Labs, Inc.
Patugtog, Hindi Paputok

Effectiveness - Campaign Context

SUB-CATEGORY
BRAND
AGENCY
TITLE
Online to Offline Campaign
P&G Health
Ace Saatchi & Saatchi Advertising
Sangobion Symptom Patrol
Digital Activation
McDonald's Philippines
Leo Burnett Group Manila
Doodelivery
Product or Service Launch
Levi's Strauss Philippines, Incorporated
GIGIL
Studs

Effectiveness - Campaign Result

SUB-CATEGORY
BRAND
AGENCY
TITLE
Awareness & Engagement
McDonald's Phlippines
Leo Burnett Group Manila
Doodelivery
Levi's Strauss Philippines, Incorporated
GIGIL
Studs
Conversion
McDonald's Phlippines
Leo Burnett Group Manila
Doodelivery

Campaign & Service for Good

SUB-CATEGORY
BRAND
AGENCY
TITLE
Not-for-profit
Lagablab Network
Propel Manila
Love Your Enemy
Brands
Globe
GIGIL
Subtitles
LAZADA PHILIPPINES
PUBLICIS JIMENEZBASIC
LAZADA "LOVE FOR SALE"

Craft

SUB-CATEGORY
BRAND
AGENCY
TITLE
Video / Moving Image Single
Globe Telecom
J Walter Thompson Philippines
National Teacher's Month - Farewell Letter
Group of Five Creative Concepts, Inc.
Group of Five Creative Concepts, Inc.
Angkas Tara Na: Dante Gulapa
Video / Moving Image Campaign (set of 3 or more)
Intelligent Skin Care Inc.
NuWorks Interactive Labs, Inc.
Papaya for the Modern Filipina: A Beauty Ad Makeover
Music / Sound Design Single
Group of Five Creative Concepts, Inc. / DBDOYC, Inc.
Group of Five Creative Concepts, Inc.
Angkas Tara Na Music Video (Music)

Effectiveness - Campaign Context

SUB-CATEGORY
BRAND
AGENCY
TITLE
Small Budget Campaign
7-Eleven
GIGIL
Every Day Feels
Group of Five Creative Concepts, Inc. / DBDOYC, Inc.
Group of Five Creative Concepts, Inc.
Angkas: 99.997% Safer than Condoms

Effectiveness - Campaign Results

SUB-CATEGORY
BRAND
AGENCY
TITLE
Sales
P&G Health
Ace Saatchi & Saatchi Advertising
Sangobion Symptom Patrol
Unilever
GIGIL
SHOP2GIVE

Product & Service

SUB-CATEGORY
BRAND
AGENCY
TITLE
Beverages - Alcoholic
San Miguel Brewery Inc.
San Miguel Brewery Inc. NuWorks Interactive Labs, Inc.
Patugtog, Hindi Paputok