2018 Winners

Select Category:

  • A Special Awards
  • B Gold
  • C Silver
  • D Bronze

Advertiser of the year

McDonald’s Philippines

Digital Agency of The Year

Leo Burnett Group Manila

Best in Show

Title MCDELIVERY PIN

Brand MCDONALD'S PHILIPPINES

Agency Leo Burnett Group Manila

Best in Strategic Excellence

Title MCDELIVERY PIN

Brand MCDONALD'S PHILIPPINES

Agency Leo Burnett Group Manila

Excellence in Effectiveness

Title GradMaker: Investing in your child's future, made easy

Brand Manulife Philippines

Agency Manulife Philippines

Good Boomerang

Title Marawi360: Inside the Warzone

Brand Group of Five Creative Concepts, Inc. / Rappler

Agency Group of Five Creative Concepts, Inc.

Campaign

SUB-CATEGORY
BRAND
AGENCY
TITLE
Food Service
MCDONALD'S PHILIPPINES
Leo Burnett Group Manila
MCDELIVERY PIN

Program / Service

SUB-CATEGORY
BRAND
AGENCY
TITLE
Banking and Financial Products
Manulife Philippines
Manulife Philippines
GradMaker: Investing in your child's future, made easy

Digital Craft

SUB-CATEGORY
BRAND
AGENCY
TITLE
Innovation and Bleeding Edge
Group of Five Creative Concepts, Inc. / Rappler
Group of Five Creative Concepts, Inc.
Marawi 360: Inside the Warzone

Campaign

SUB-CATEGORY
BRAND
AGENCY
TITLE
NGO's Gov't Institutions, Advocacies
Bahay Tuluyan
TBWA\Digital Arts Network
Disgusting Stories

Digital Craft

SUB-CATEGORY
BRAND
AGENCY
TITLE
Visual and Audio Excellence
Globe Telecom, Inc
Globe Telecom, Inc
Project Kaleidoscope
Ayala Museum
I AM CARDBOARD
Future of History: Ayala Museum Diorama VR (Jose Rizal)
Innovation and Bleeding Edge
Greenwich
Nuworks Interactive labs, Inc
Greenwich Gbox Pizza Box Multiplayer Console

Effectiveness

SUB-CATEGORY
BRAND
AGENCY
TITLE
Sales
MCDONALD'S
Leo Burnett Group Manila
MCDELIVERY PIN

Campaign

SUB-CATEGORY
BRAND
AGENCY
TITLE
NGO's Gov't Institutions, Advocacies
Gabriela Philippines
Dentsu Jayme Syfu
Gabbie, The Anti-Harassment Chatbot
Food Service
Greenwich
NuWorks Interactive Labs, Inc.
Greenwich GBox Pizza Box Multiplayer Console
Healthcare and Pharmaceuticals
Bactidol
J. Walter Thompson Philippines
Voice Your Care
Banking and Financial Products
Manulife
J. Walter Thompson Philippines
What if

Digital Craft

SUB-CATEGORY
BRAND
AGENCY
TITLE
UX and Functional Excellence
Smaller and Smaller Circles
MullenLowe Philippines
The Killer Chatbot
Visual and Audio Excellence
Corporate
J. Walter Thompson Philippines
Palawan
KonsultaMD
GIGIL
Dok Internet

Program / Service

SUB-CATEGORY
BRAND
AGENCY
TITLE
NGO's Gov't Institutions, Advocacies
Gabriela Philippines
Dentsu Jayme Syfu
Gabbie, The Anti-Harassment Chatbot

Effectiveness

SUB-CATEGORY
BRAND
AGENCY
TITLE
Acquisition
The CLiQQ App
GIGIL
Tapoints
Engagement
KFC Philippines
Ogilvy & Mather Philippines
Search for the Goblin's Bride
Belo Essentials
NuWorks Interactive Labs, Inc.
Flawless for All
Sunsilk
NuWorks Interactive Labs, Inc.
Sunsilk Longest Tweet
Bench
TBWA\Digital Arts Networks
'Amoy Chicks'
Sales
MAGGI Magic Sarap
MRM//McCann Philippines
Touch
Lead Generation/Database
Manulife
J. Walter Thompson Philippines
What if
Utility
Knorr
Ogilvy & Mather Philippines
Knorr Remy Chat Bot